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The Efficiency Shift: from Motors to Markets


The EU's new Clean Industrial Deal, signed in February, aims to make clean energy more affordable and boost demand for technologies like electric motors—the rotating backbone of modern industry.

At this exclusive ABB media briefing event, you'll hear from senior experts from ABB's IEC Low Voltage Motors division. Get direct insight into ABB's strategy to meet that demand, hear what customers are saying about the future, explore the inner workings of their most widely-used machines, and discover the latest design innovations driving the electric motor industry forward. From pushing energy efficiency to setting new performance benchmarks, ABB is showing how the right motor can transform industrial operations.

Register today to join us in London on 16th May 2025 for our next technical media briefing featuring leaders from the world of commerce and heavy industry.


Join Industry Leaders


Stefan-Floeck

Stefan Floeck

Division President of IEC Low Voltage Motors

 
Stefan will begin by outlining the IEC LV Motors organization and its scope, along with ABB's commitment to energy efficiency. Building on insights from ABB’s recent survey-turned-whitepaper, Energy Efficiency: The Decisive Factor, he will explain why sustainability, reliability, and efficiency are more than just buzzwords – they are critical goals for businesses aiming to remain competitive while minimizing their environmental impact.
Ivor-Vidjen

Ivor Vidjen

Global Head of Strategy & Business Development for IEC LV Motors

 
 Ivor will position the ABB motor portfolio within the context of global trends, drawing on the whitepaper findings and insights from his team’s experiences with customers — sharing their perspectives and outlook on the future. He will delve into how ABB is creating value for both customers and society.
Daniel-Eberli

Daniel Eberli

Head of Product Management for IEC LV Motors

 

Daniel will showcase ABB’s groundbreaking technologies such as Synchronous Reluctance motors (SynRM) that can achieve IE6-level efficiency, and the latest innovation, High Dynamic Performance (HDP) motors fitted with a SynRM rotor. He will demonstrate the real environmental impact of next-level energy efficiency — at the cutting edge of industry.

David-Hawley

Dave Hawley

Global Head of Sales for IEC LV Motors

 

Dave will explore how energy efficiency goes beyond reducing energy use, instead boosting cost savings and long-term sustainability. Using success stories from ABB’s customers, he’ll show how energy efficiency can be a strategic lever for customers aiming to hit sustainability targets and future-proof their operations.


Event Highlights

Hear from leading national / international specialists
One to one interview opportunities
Case study and white paper development
Three course lunch with the presenters
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Venue:
Tower Suites @ Blue Orchid Hotel, 100 Minories, London, EC3N 1JY

Date:
Friday 16th May 2025

Time:
10:45 - 15:00 (includes lunch)

Organiser contact:
Neil Fullbrook - +44 (0) 207 043 8847
neil@thecadenceteam.com

 

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